THE BACKGROUND
Devils Backbone Brewing Company is an award-winning craft brewery overtaking America’s thirst for amazing beer. They came to us to help create a solution to serve their expanding business – They were processing too many merchandise orders, using too much bandwidth, in addition to outsized warehouse and delivery needs.
Drawing from their existing brand standards, we created a world-class, deeply branded, e-commerce experience.
THE STRATEGY
Combine Shopify with our proven inventory management system to deliver 4 key results:
1) Order management for 3 distinct channels: Retail, Wholesalers, and Internal marketing teams
2) Deliver detailed data for usage and spend, including balance sheet accounting
3) Wholesale pricing on merchandise
4) Eliminate client’s warehousing and delivery management
THE WORK
Devils Backbone Shopify Website
THE RESULTS
Good Soil Agency developed an integrated solution for both retail and beer distributor channels that created an intuitive online shopping experience, saved money on valuable real estate, allowed two full-time employees to re-focus on core operational duties, while delivering real-time data on inventory and reorders.
